Become a Sponsor

Becoming a sponsor is easy. Contact us at 402-461-8405 and we’ll be able to tell you what packages are available. We’ll furnish our complete corporate sponsorship materials and help fit your promotional needs with the goals of Kool-Aid Days.

Sponsor Form

becomesponsor

If you have something special in mind not described in our materials, we’re always willing to entertain new ideas on how Kool-Aid Days can work with members of the business community to strengthen the festival and its relationship with the greater Hastings area. When possible, we like to have most of the sponsorships for each year’s Kool-Aid Days in place by early May before the festival on the second weekend of August. That way, all of our sponsors get the maximum exposure on our web site and in our printed literature for that year’s festival. It also allows us to plan our growth with accurate budget projections. That said, we welcome sponsorship interest until only a few weeks before the festival, with the understanding that some sponsorship benefits are impossible to implement once printed materials are completed and advertising deadlines have passed.

Sponsorship Levels Available

Grape Event Brand Sponsor: $4,000

Name an anchor event at Kool-Aid Days! Four anchor events at Kool-Aid Days are available for name sponsorship: the Kwickest Kool-Aid Drinking Contest, the Kardboard Boat Race, and The Miss Kool-Aid Pageant-a preliminary for Miss Nebraska and Miss America. Grape Event Brand Sponsors receive all of the benefits listed below. In addition, the event of the sponsor’s choice is branded with their company name – for example, “The XYZ Widgets Kool-Aid Kardboard Boat Races.”

✺ Your company’s name included in promotions for agreed upon events.
✺ 2 Kool-Aid Man or Miss Kool-Aid Days appearances
✺ Company logo on Festival banner and maps (time sensitive)
✺ A table/booth at the event you sponsor, as well as on the main festival grounds and Koncert grounds, from which you can greet our thousands of guests and promote your company.
✺ Links to your website included on the home page and the event page of our website.
✺Company Banner displayed on festival grounds
✺ Company thanked regularly during festival.
✺ 50 Miss Kool-Aid Days Pageant tickets (time sensitive), 50 Klub Kool-Aid Tickets, 50 commemorative mugs, 250 carnival game and ride tickets, and a rare vintage blue Kool-Aid Pitcher.

We are happy to work with you to make sure that your extraordinary level of support is recognized with marketing opportunities throughout the festival. If you have something special in mind,

We are happy to work with Event Brand Sponsors to make sure that their extraordinary level of support is recognized with marketing opportunities throughout the festival. If you have something special in mind, give us a call and we’ll do our best to accommodate your needs.

Raspberry Koncert Sponsor: $3,500

✺ Your company’s name included in promotions for agreed upon events.
✺ 2 Kool-Aid Man or Miss Kool-Aid Days appearances
✺ Company logo on Festival banner and maps (time sensitive)
✺ A table/booth at the event you sponsor, as well as on the main festival grounds and Koncert grounds, from which you can greet our thousands of guests and promote your company.
✺ Links to your website included on the home page and the event page of our website.
✺Company Banner displayed on festival grounds
✺ Company thanked regularly during festival.
✺ 40 Miss Kool-Aid Days Pageant tickets (time sensitive), 40 Klub Kool-Aid Tickets, 40 commemorative mugs, 200 carnival game and ride tickets, and a rare vintage blue Kool-Aid Pitcher..

Cherry Fireworks Sponsor: $2,500

✺ Your company’s name included in promotions for agreed upon events.
✺ A Kool-Aid Man or Miss Kool-Aid Days appearances
✺ Company logo on Festival banner and maps (time sensitive)
✺ A table/booth at the event you sponsor, as well as on the main festival grounds and Koncert grounds, from which you can greet our thousands of guests and promote your company.
✺ Links to your website included on the home page and the event page of our website.
✺Company Banner displayed on festival grounds
✺ Company thanked regularly during festival.
✺ 25 Miss Kool-Aid Days Pageant tickets (time sensitive), 25 Klub Kool-Aid Tickets, 25 commemorative mugs, and 160 carnival game and ride tickets.

Tropical Punch Festival Sponsor: $1,500

✺ Company logo on Festival banner and maps (time sensitive)
✺ A table/booth at the event you sponsor, as well as on the main festival grounds and Koncert grounds, from which you can greet our thousands of guests and promote your company.
✺ Links to your website included on the home page and the event page of our website.
✺Company Banner displayed on festival grounds
✺ Company thanked regularly during festival.
✺ 20 Miss Kool-Aid Days Pageant tickets (time sensitive), 20 Klub Kool-Aid Tickets, 20 commemorative mugs, and 140 carnival game and ride tickets.

Piña Pineapple Ride Sponsor: $750

✺ Links to your website included on the home page and the event page of our website.
✺Company Banner displayed on festival grounds
✺ Company thanked regularly during festival.
✺ 10 Miss Kool-Aid Days Pageant tickets (time sensitive), 15 Klub Kool-Aid Tickets, 15 commemorative mugs, and 120 carnival game and ride tickets.

Lemon-Lime Media Sponsor: Cash + Advertising

Media sponsorships are negotiated on an individual basis with local and regional print, television and radio outlets. These sponsorships combine a cash donation with advertising allowances to add up to the cost of either a Festival or Koncert sponsor, and the sponsors receive the benefits commensurate with those sponsorship levels.

Corporate Donor: Cash & In-Kind Donations less than $500

The Foundation welcomes cash and in-kind donations of any size. In-kind donations can take the form of game prizes, sugar (we use over 1,000 pounds each year), providing rented equipment, in-kind services, and many others. Donations of any level are acknowledged on a special “Thank You” sandwich board on the festival and Koncert grounds.

Please note that the value of sponsorships are not tax-deductible and should be considered as a marketing expense. Nebraska’s Official Soft Drink Heritage Foundation is an IRS Code 501(c)(4) not-for-profit organization. Inclusion in advertising and promotions is subject to deadlines for submitting those promotions to the media. All banners must be provided by the sponsors.

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